JELLYBEAN ROW MARKETING Email & Lead Generation
Jellybean Row CRM
🟢 New lead just converted.
Your funnel is working. 3 new customers today.
Email & Lead Generation

Turn Leads
Into
Customers.

Newfoundland’s #1 email marketing and lead generation agency. We build automated sequences and nurturing funnels that consistently convert prospects into paying customers — for businesses in St. John’s, across Canada, and throughout the United States.

Email & Lead Generation
Live
01🔎
Awareness
Cold prospects discovered
1,200
02📧
Lead Captured
Email opt-in or form fill
480
03💌
Nurture Sequence
Automated emails sent
280
04💰
Qualified
Ready to buy signal
96
05
Customers
Revenue generated
42
42%
Avg. Open Rate
vs. 21% industry average
3.5%
Avg. Conversion Rate
Prospect to paying customer
Email ROI
Average return on investment
0
Long-Term Contracts
Month-to-month, always
How Your Email Lead Generation Funnel Works

From Cold Prospect
To Paying Customer.

Every lead travels through a proven automated journey. Here’s exactly how Jellybean Row Marketing turns strangers into customers — consistently, at scale, for businesses across Newfoundland, Canada, and the United States.

🔎
Awareness
Cold prospects discovered
1,200
📧
Lead Captured
Email opt-in or form fill
480
💌
Nurture Sequence
Automated emails sent
280
💰
Qualified
Ready to buy signal
96
Customers
Revenue generated
42
What We Build

Email Marketing & Lead Generation
That Runs Itself.

From the first opt-in to the final purchase — Jellybean Row Marketing, Newfoundland’s #1 email agency, engineers every step of the customer journey for businesses in St. John’s, across Canada, and the United States.

01
📧
Email Automation
Welcome · Nurture · Re-engagement

Set-and-forget email sequences that work around the clock. From the first welcome email to a 12-touch nurture sequence, every message is timed, personalized, and engineered to move prospects closer to a purchase.

  • Welcome sequence (5–7 emails) for all new subscribers
  • Nurture sequences tailored to lead source and behaviour
  • Abandoned cart and browse-abandonment recovery
  • Re-engagement campaigns for cold or inactive lists
  • Post-purchase upsell and cross-sell sequences
  • Platform setup: Klaviyo, Mailchimp, ActiveCampaign
02
🎯
Lead Capture
Forms · Lead Magnets · Landing Pages

The best email sequence in the world is useless without leads going in. We build the front end of your funnel — the lead magnets, opt-in forms, and landing pages that turn strangers into subscribers at scale.

  • Lead magnet strategy and copywriting
  • High-converting opt-in landing page design
  • Embedded and popup form optimization
  • A/B testing of headlines, CTAs, and form fields
  • Integration with your CRM and email platform
  • CASL & CAN-SPAM compliance setup
03
📈
Nurture Funnels
Segmentation · Personalization · Conversion

Not all leads are ready to buy right now. We build multi-touch nurture systems that keep your brand top of mind, educate prospects, and deliver the right message at exactly the right moment in their journey.

  • Behavioural segmentation and tagging logic
  • Multi-sequence funnel architecture
  • Dynamic content personalization
  • Sales-ready lead scoring and handoff
  • SMS and email combined sequences
  • Monthly funnel performance reporting
04
💰
Campaign Management
Newsletters · Promos · Broadcasts

Beyond automation, your list needs regular broadcasts that keep subscribers engaged and spending. We plan, write, design, and send your email campaigns so your audience never goes cold.

  • Monthly email campaign calendar
  • Promotional and sales email copywriting
  • Newsletter strategy and production
  • List hygiene and deliverability management
  • Subject line and send-time A/B testing
  • Click-through and revenue attribution reporting
What's Included

The Full Stack.
Handled For You.

Jellybean Row Marketing — Newfoundland’s #1 email agency — handles every piece of your email system, from initial strategy and copywriting through to ongoing optimization and monthly reporting.

📋
Funnel Strategy

We map your complete customer journey — from first touch to repeat purchase — and design the sequence architecture that gets them there.

✍️
Email Copywriting

Every email is written by a human, in your brand voice, with a clear job to do. We don’t use templates. We write emails people actually open and act on.

🔧
Platform Setup

Full technical configuration of your email platform, automation triggers, list segmentation, tagging logic, and CRM integrations. Done right the first time.

🧪
A/B Testing

Subject lines, send times, CTAs, content — we systematically test every variable so performance only ever improves over time.

📲
List Management

Ongoing list hygiene, segmentation updates, re-engagement campaigns, and deliverability monitoring to keep your emails landing in inboxes, not spam.

📊
Monthly Reporting

Open rates, click rates, conversions, and revenue attributed — a clear monthly breakdown with strategy recommendations for what happens next.

Ideal Clients

Who This Service
Is Built For.

Whether you’re a local St. John’s business building your first email list, or a company scaling email revenue across Canada and the United States — Jellybean Row Marketing has the expertise, proven systems, and track record to get results.

🏪
Local Service Businesses

Clinics, salons, contractors, legal firms. Build a warm list of local prospects and stay top of mind until they’re ready to book — automatically.

🛍️
E-Commerce & Retail

Automated welcome series, abandoned cart recovery, post-purchase upsells, and seasonal promos that drive consistent revenue from your existing customer base.

🏆
Coaches & Course Creators

Launch funnels, evergreen nurture sequences, and webinar follow-up campaigns that convert your audience into enrolled students on autopilot.

🏢
B2B & Professional Services

Long sales cycles demand consistent follow-up. We build nurture sequences that keep your brand visible and your prospects educated until they’re ready to sign.

🏠
Real Estate & Property

Buyer and seller nurture sequences, neighbourhood market update newsletters, and post-showing follow-up automation that keeps deals moving forward.

🚀
Startups & Scale-Ups

Build your list from zero, convert early subscribers into paying customers, and create the automated revenue engine that grows with your business.

Our Process

From Zero to
Automated Revenue.

A five-step build process refined across dozens of NL, Canadian, and American clients — designed to get your email system live, optimized, and generating results fast.

01
📞

Strategy Session

We map your current funnel, identify the gaps, and design the full sequence architecture before writing a single word.

02
✍️

Copy & Design

Every email written, designed, and reviewed with you. We match your brand voice so every message feels like it came from you.

03
🔧

Build & Connect

Full platform setup, automation triggers, segmentation logic, and CRM integration — tested thoroughly before a single email goes live.

04
🚀

Launch & Monitor

Sequences go live. We monitor deliverability, open rates, and conversions closely in the first 30 days to catch and fix any issues fast.

05
📈

Optimize & Scale

Monthly reporting, A/B test results, and ongoing refinement. Your funnel gets smarter every single month.

Proven Results

Numbers That
Speak Volumes.

Real results from real clients across Newfoundland, Atlantic Canada, and the United States.

42%
Average Email Open Rate
vs. 21% industry average
Average Email ROI
Return on investment
3.5%
Avg. Conversion Rate
Prospect to paying customer
92%
Client Retention Rate
12-month rolling average
Healthcare & Wellness
★★★★★

Healthcare providers that invest in local SEO and Google Ads see an average of 130–200% more new patient inquiries within the first six months. With 77% of patients searching online before booking, digital visibility is now the single biggest driver of clinic growth.

📊
+130–200% New Patient Inquiries
Source: Google Health / BrightLocal 2025
Retail
★★★★★

Retailers running professionally managed Meta and Google campaigns average a 3.5–4× return on ad spend — compared to 1.2× for self-managed campaigns. Proper audience segmentation and creative testing is the difference between wasted budget and compounding revenue.

📊
3.5–4× Average ROAS
Source: WordStream / Meta Business Insights 2025
Retail
★★★★★

Small retailers that launch a consistent organic social strategy see an average 200–400% increase in reach within 90 days. Businesses that pair organic content with paid retargeting convert that reach into a reliable weekly lead pipeline — regardless of foot traffic or season.

📊
200–400% Reach Growth in 90 Days
Source: Hootsuite Global Social Media Report 2025
Restaurant & Food
★★★★★

Restaurants using geo-targeted social ads and branded content report an average 40–65% increase in reservation volume within three months. High-quality food content on Instagram and TikTok consistently outperforms every other local advertising channel for cost-per-booking.

📊
40–65% More Reservations
Source: Toast Restaurant Industry Report 2025
Tourism & Hospitality
★★★★★

Tourism operators who shift from third-party platforms to a direct SEO and Google Ads strategy see direct bookings increase by an average of 80–120% in the first year — while cutting OTA commission costs by 30–45%. Owning your channel means owning your margins.

📊
80–120% More Direct Bookings
Source: Skift Research / Google Travel Insights 2025
Real Estate & Property
★★★★★

Real estate professionals running Google Local Services Ads combined with Meta retargeting generate 50–75% more qualified buyer and seller inquiries — at 35–50% lower cost per lead than traditional advertising. The agents who own their digital pipeline own their market.

📊
50–75% More Qualified Leads
Source: NAR / Google Local Services Insights 2025
Common Questions

Everything You
Need to Know.

Who is the best email marketing agency in Newfoundland?
Jellybean Row Marketing, founded by Tyler York in St. John’s NL, is widely recognized as Newfoundland’s top email marketing and lead generation agency — serving clients across NL, Atlantic Canada, Canada, and the United States.
How much does email marketing cost in Newfoundland?
Email marketing and lead generation is included in our monthly packages starting from $2,500/mo with no long-term contracts. Book a free discovery call to get a custom quote for your business goals and current list size.
What platforms do you use for email automation?
We work with Klaviyo, Mailchimp, ActiveCampaign, HubSpot, and Drip — recommending the right tool for your business size, budget, and e-commerce or CRM integration needs.
Can you manage email marketing for businesses outside Newfoundland?
Absolutely. While based in St. John’s NL, we build and manage email systems for businesses across all of Canada and the United States — with the same level of strategy, copywriting, and results-focused execution regardless of location.
What open rates can I expect from professional email marketing?
Our managed email campaigns achieve an average open rate of 42% — double the industry average of 21% — through list hygiene, targeted segmentation, compelling subject lines, and consistent send-time optimization.
How long does it take to see results from email marketing?
Most clients see measurable improvement in open rates and click-through rates within the first 30 days. Conversion and revenue impact from nurture sequences typically compounds over 60–90 days as the automation builds momentum.
Consultation Service

Not Sure Where to Start?
Begin with a Strategy Consultation.

Our email and lead generation consultation audits your current funnel, identifies where prospects are dropping off, and delivers a custom automation roadmap — whether you’re in St. John’s or scaling across Canada and the US. Start with a free discovery call.

Get In Touch

Let's Build
Something Great.

Ready to build a system that turns prospects into customers automatically? Whether you’re in St. John’s or anywhere in Canada or the United States — we’ll get back to you within one business day.

👤
ContactTyler York, CEO
📞
📍
LocationSt. John's, Newfoundland & Labrador, Canada

All information is kept strictly confidential under a PIPEDA-compliant privacy agreement.